One operator. No pods. No middle layer.
DIFŌUMA is one person, by design. The person who audits the account is the person who builds it, runs it and answers for it.
The team
- Dimas Yudha PratamaFounder of DIFŌUMA
Four years running paid acquisition across APAC — hospitality, B2B and online retail. Google Ads and Meta Ads mostly, with LinkedIn and TikTok where the mix calls for it.
I build accounts from nothing: strategy, budget, execution, measurement, and the optimisation that follows. The tracking too — server-side, event-based, built so attribution survives the browser. Nobody hands off to anybody.
I judge the work on CPA, ROAS, CAC, lead quality and revenue. Engagement is not on that list.
Where the work was done.
The case studies on this site were delivered in-house and agency-side, before DIFŌUMA. Each one names the role and the employer.
- Bayu The LabelPerformance Marketing & Analytics LeadNetherlands · Remote
- AcronymPerformance Marketing & SEO AnalystSingapore · Remote
- Roots DigitalAd Operations & AnalystSingapore · Remote
How we operate.
Share of spend, minimum retainer
A share of what you spend, with a monthly minimum underneath it — you grow, we grow.
Measurement first
If the numbers can't be trusted, nothing after that matters. The warehouse comes before the bid strategy.
Attribution, honestly
Every case study on this site names the role and the employer it was delivered under. Nothing is borrowed.